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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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06666_Field_TCUM T231.txt
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1996-04-10
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855b
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16 lines
that many complained about the highways during the War of
1812.
Now that man has extended his central nervous system
by electric technology, the field of battle has shifted to mental
image-making-and-breaking, both in war and in business. Until
the electric age, higher education had been a privilege and a
luxury for the leisured classes; today it has become a necessity
for production and survival. Now, when information itself is the
main traffic, the need for advanced knowledge presses on the
spirits of the most routine-ridden minds. So sudden an upsurge
of academic training into the marketplace has in it the quality
of classical peripety or reversal, and the result has been a wild
guffaw from the gallery and the campus. The hilarity, however,
will die down as the Executive Suites are taken over by the
Ph.D.s.